Personal selling an interactive approach

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Bibliographic Details
Main Author: Marks, Ronald B. 1944-
Format: Book
Published: Boston Allyn and Bacon 1991
Edition:4th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-63490
020 # # |a 020512545X 
040 # # |a DLC  |c DLC  |d DLC 
090 # # |a HF5438.25  |b .M37 1990 
100 # # |a Marks, Ronald B.  |c 1944- 
245 # # |a Personal selling  |b an interactive approach  |c Ronald B. Marks 
250 # # |a 4th ed 
260 # # |a Boston  |b Allyn and Bacon  |c 1991 
300 # # |a xix, 604 p.  |b ill. (some col.)  |c 24 cm 
504 # # |a Includes bibliographical references and index. 
650 # 0 |a Selling  |x Psychological aspects 
650 # 0 |a Selling 
650 # 0 |a Selling  |x Vocational guidance 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=63490 
964 # # |c BOK  |d 01