Principles of marketing
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Englewood Cliffs, N.J.
Prentice Hall
1991
|
| Edition: | 5th ed |
| Series: | The Prentice Hall series in marketing
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Physical Description: | xxiii, 711 p. col. ill. 29 cm |
|---|---|
| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 0137216890 |
Principles of Marketing