Advertising what it is and how to do it
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| Main Author: | |
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| Format: | Book |
| Published: |
London
McGraw-Hill
1988
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | "Published by McGraw-Hill in association with the Advertising Association"--Cover.# Includes index. |
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| Physical Description: | xi, 223 p., 16 p. of plates ill. 23 cm |
| Bibliography: | Bibliography: p. 207-211. |
| ISBN: | 0770707711 |
Advertising what it is and how to do it