Basic advertising

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Bibliographic Details
Main Author: Jugenheimer, Donald W
Other Authors: White, Gordon E
Format: Book
Published: Cincinnati College Division, South-Western Pub. Co. 1991
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Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-62296
020 # # |a 0538190906 
090 # # |a HF5821  |b .J83 1991 
100 # # |a Jugenheimer, Donald W 
245 # # |a Basic advertising  |c Donald W. Jugenheimer, Gordon E. White 
260 # # |a Cincinnati  |b College Division, South-Western Pub. Co.  |c 1991 
300 # # |a xv, 461 p.  |b ill. (some col.)  |c 24 cm 
504 # # |a Includes bibliographical references and index. 
650 # 0 |a Advertising 
700 # # |a White, Gordon E 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=62296 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam