Stories That Move Mountains Storytelling and Visual Design for PERSUASIVE PRESENTATIONS

• Main Authors: Sykes, M. R. Martin R. (Author), Malik, A. Nicklas (Author), West, Mark D. (Author)
• Format: Book
• Language: English
• Published: Chichester John Wiley & sons Ltd. 2013
• Subjects: Microsoft PowerPoint (Computer file); Presentation Graphics Software; Business Presentations > Data Processin
• Online Access: Click Here to View Status and Holdings.

Learn how to use stories and visuals to make top-notch presentations It's called CAST (Content, Audience, Story, & Tell) and it's been a quiet success, until now. Developed over a twelve year period as a presentation method to help Enterprise Architects, it was adopted by Microsoft Ent...

Table of Contents:

• The power of stories
• Cast and the visual story map
• Using cast to tell stories
• Why
• What
• How
• What if
• Who
• Learning and decision styles
• Structure
• Character
• Sense of urgency
• Delivery plan
• Design
• Test
• Cast exampl