Keeping customers

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Bibliographic Details
Other Authors: Sviokla, J. J, Shapiro, Benson P
Format: Book
Published: Boston, MA Harvard Business School Press 1993
Series:The Harvard business review book series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:"A Harvard business review book."# Articles originally published in the Harvard business review, 1968-1992.# Companion volume to: Seeking customers.
Physical Description:xx, 384 p. ill. 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:0875843336