Social responsibility in marketing a proactive and profitable marketing management strategy

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Bibliographic Details
Main Author:	Samli, A. Coskun
Format:	Book
Published:	Westport, Conn. Quorum Books 1992
Subjects:	Green marketing > Management Social responsibility of business Marketing > Social aspects Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-61156
020	#	#	\|a 0899306284
090	#	#	\|a HF5415.13 \|b .S24 1992
100	#	#	\|a Samli, A. Coskun
245	#	#	\|a Social responsibility in marketing \|b a proactive and profitable marketing management strategy \|c A. Coskun Samli
260	#	#	\|a Westport, Conn. \|b Quorum Books \|c 1992
300	#	#	\|a 198 p. \|c 22 cm
504	#	#	\|a Includes bibliographical references (p. [187]-194) and index.
650	#	0	\|a Green marketing \|x Management
650	#	0	\|a Social responsibility of business
650	#	0	\|a Marketing \|x Social aspects
650	#	0	\|a Marketing \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=61156
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam