Strategic Marketing Problems Cases and Comments

Strategic Marketing Problems Cases and Comments

Show other versions (11)

Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned.

Saved in:
Bibliographic Details
Main Authors: Kerin, Roger A. (Author), Peterson, Robert A. (Author)
Format: Book
Language:English
Published: Boston Pearson Education Limited 2013
Edition:THIRTEENTH EDITION
Subjects:
Marketing > Management > Case Studie
Marketing > Case Studie > Decision Marketing
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items