Marketing management and information technology

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Bibliographic Details
Main Author:	Fletcher, Keith
Format:	Unknown
Published:	New York Prentice-Hall International 1990
Subjects:	Marketing research Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-60619
020	#	#	\|a 0135565073
090	0	0	\|a HF5415.2 \|b .F64 1990
100	1	#	\|a Fletcher, Keith
245	1	0	\|a Marketing management and information technology \|c Keith Fletcher
260	#	#	\|a New York \|b Prentice-Hall International \|c 1990
300	#	#	\|a xii, 364 p. \|b ill. \|c 23 cm
500	#	#	\|a Includes index
650	#	0	\|a Marketing research
650	#	0	\|a Marketing \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=60619
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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