Crafting and Executing Strategy The Quest for Competitive Advantage : Concepts and Cases

Crafting and Executing Strategy The Quest for Competitive Advantage : Concepts and Cases

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Thompson, Strickland, and Gambles' "Crafting and Executing Strategy, 17e" presents the latest research findings from the literature, and cutting-edge strategic practises of companies have been incorporated to keep up with both theory and practise. The chapter content continues to be s...

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Bibliographic Details
Main Authors: Thompson, Arthur A. 1940- (Author), Gamble, John E. (Author), Strickland, A. J. Alonzo J. (Author)
Format: Book
Language:English
Published: Boston, MA McGraw-Hill/Irwin 2010
Edition:17TH UDITION
Subjects:
Strategic Planning
Strategic Planning > Case Studies
Online Access:Click Here to View Status and Holdings.
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520 # # |a Thompson, Strickland, and Gambles' "Crafting and Executing Strategy, 17e" presents the latest research findings from the literature, and cutting-edge strategic practises of companies have been incorporated to keep up with both theory and practise. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, "Crafting and Executing Strategy, 17e" provides an unparalleled case line-up. This title includes the following features: 22 of the 26 cases are brand new or extensively updated for this edition; the selection of cases is diverse, timely, and thoughtfully crafted and complements the text presentation, pushing students to apply the concepts and analytical tools they have read about; many cases involve high-profile companies; and there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design 
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