BUSINESS POLICY AND STRATEGIC MANAGEMENT

The fifth edition of this book, like its predecessors, is designed to meet the needs of students of business policy and strategic management. It contains two parts text and cases.

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Bibliographic Details
Main Authors: Jauch, Lawrence R. (Author), Glueck, William F. (Author)
Format: Book
Language:English
Published: New York McGraw-Hill 1988
Edition:Fifth Edition
Series:McGraw-Hill series in management
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Summary:The fifth edition of this book, like its predecessors, is designed to meet the needs of students of business policy and strategic management. It contains two parts text and cases.
Item Description:Glueck's name appears first on the earlier edition
Physical Description:xix, 940 pages illustrations 24 cm
Bibliography:Includes bibliographies and index
ISBN:007032347X
0071005072 (pbk.)