STRATEGIC MANAGEMENT AWARENESS AND CHANGE

STRATEGIC MANAGEMENT AWARENESS AND CHANGE

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"Strategic Management: Awareness and Change provides a comprehensive introduction to modern strategy and is essential reading for those who will become future managers as well as managers in practice. Following the 'analysis, choice, implementation' model the book moves from examining...

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Bibliographic Details
Main Authors: Thompson, John L. (Author), Jonathan M. Scott (Author), Frank Martin (Author)
Format: Book
Language:English
Published: Andover Cengage Learning EMEA 2014
Andover, Hampshire, United Kingdom Cengage Learning 2017
Edition:Print book : English : 8th edition
Subjects:
Strategic planning
Business planning
Industrial management
Online Access:Click Here to View Status and Holdings.
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Summary:"Strategic Management: Awareness and Change provides a comprehensive introduction to modern strategy and is essential reading for those who will become future managers as well as managers in practice. Following the 'analysis, choice, implementation' model the book moves from examining the strategy process as a whole, through the three approaches to strategy, strategy formulation and growth and retrenchment issues, finally concluding with an exploration of strategy implementation."--Publisher's description.
Physical Description:xx, 650 pages color illustrations 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9781408064023

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