A primer on partial least squares structural equation modeling (PLS-SEM)

The authors explain the statistical modeling technique and the fundamental aspects of the methods in a straightforward manner that is accessible to individuals with limited statistical and mathematical training. They clarify the nature and role of PLS-SEM in social sciences research that allows rese...

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Bibliographic Details
Main Authors: Hair, Joe (Author), Hair, Joseph F. (Author), Hult, G. Tomas M. (Author), Sarstedt, Marko (Author)
Format: Book
Language:English
Published: Los Angeles SAGE 2017
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Summary:The authors explain the statistical modeling technique and the fundamental aspects of the methods in a straightforward manner that is accessible to individuals with limited statistical and mathematical training. They clarify the nature and role of PLS-SEM in social sciences research that allows researchers to pursue research in new and different ways. In order to facilitate learning, a single case study has been used throughout the book
Physical Description:xx, 363 pages illustrations 23 cm
Bibliography:Includes bibliographical references and index
ISBN:9781483377445