International marketing
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Main Author: | Cateora, Philip R. |
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Other Authors: | Graham, John L. |
Format: | Book |
Published: |
Boston
McGraw-Hill/Irwin
2005
|
Edition: | 12th edition |
Series: | McGraw-Hill/Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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