International marketing
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Boston
McGraw-Hill/Irwin
2005
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Edition: | 12th edition |
Series: | McGraw-Hill/Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xxxiii, 697 page illustration 29 cm. |
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Bibliography: | Includes bibliographical references and indexes |
ISBN: | 9780071111027 |