Principles of Marketing

Principles of Marketing

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Bibliographic Details
Main Authors: Kotler, Philip (Author), Armstrong, Gary (Gary M.) (Author)
Format: Book
Language:English
Published: Upper Saddle River, New Jersey Pearson Prentice Hall 2006
Edition:Eleventh Edition
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xx, 651, [94] pages color illustration 29 cm
Bibliography:Includes bibliographical references and index
ISBN:0131968793
9780131968790

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