Customer behaviour consumer behavior and beyond

Customer behaviour consumer behavior and beyond

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Bibliographic Details
Main Author: Sheth, Jagdish N (Author)
Other Authors: Mittal, Banwari, Newman, Bruce I
Format: Book
Published: Fort Worth, TX Dryden Press 1999
Subjects:
Consumer behavior
Consumers' preferences
Consumer satisfaction
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxxii, (various pagings) colour illustrations 26 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9780030980169
003098016X

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