MANAGERIAL ECONOMICS Economic Tools for Today's Decision Makers

This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory. The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sec...

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Bibliographic Details
Main Author: Keat, Paul G. (Author)
Other Authors: Young, Philip K. Y. (co-author), Erfle, Stephen E. (co-author)
Format: Manuscript Book
Language:English
Published: Essex Pearson Education Limited 2014
Edition:SEVENTH EDITION
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Online Access:Click Here to View Status and Holdings.
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Summary:This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory. The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sections of the text, as well as provided a major addition: the use of Excel in the presentation of many of the numerical and graphical illustrations presented throughout the text. To strengthen readers' ability to use Excel-a critical skill in today's job market-new Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations.
Physical Description:619 pages illustrations 27 cm
Bibliography:Includes bibliographical references and index
ISBN:9780133020267