Principles of Marketing

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Bibliographic Details
Main Authors:	Kotler, Philip (Author), Armstrong, Gary (Author)
Format:	Manuscript Book
Language:	English
Published:	Harlow, England PEARSON 2016
Edition:	SIXTEENTH EDITION
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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245	1	0	\|a Principles of Marketing \|c Philip Kotler, Gary Armstrong
250	#	#	\|a SIXTEENTH EDITION \|b Global Edition
264	#	1	\|a Harlow, England \|b PEARSON \|c 2016
264	#	4	\|c ©2016
300	#	#	\|a 731 pages \|b illustrations \|c 29 cm
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504	#	#	\|a Includes bibliographical references and index.
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526	0	#	\|a Principles And Practice Of Marketing \|b Sarjana Muda Pentadbiran Perniagaan (Kepujian) Pengurusan Peruncitan \|5 Fakulti Pengurusan Perniagaan
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700	1	#	\|a Armstrong, Gary \|e author
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