MKTG 10

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Bibliographic Details
Main Author:	Lamb, Charles W.
Other Authors:	Hair, Joseph F., McDaniel, Carl 1941-
Format:	Unknown
Published:	Boston, MA Cengage Learning 2017
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


LEADER	00000n a2200000 a 4501
001	wils-560007
020	#	#	\|a 9781305631823 (pbk.)
022	#	#	\|a 130563182x (pbk.)
040	#	#	\|a YDXCP \|d ITMB
090	0	0	\|a HF5415 \|b .L359 2017
100	1	#	\|a Lamb, Charles W.
245	1	0	\|a MKTG 10 \|c Charles W. Lamb, Joseph F. Hair & Carl McDaniel
246	1	#	\|a Marketing 10
246	#	#	\|a Marketing
260	#	#	\|a Boston, MA \|b Cengage Learning \|c 2017
300	#	#	\|a viii, 392 p. \|b ill. (some col.) \|c 28 cm
504	#	#	\|a Includes bibliographical references (pages 362-374) and index
650	#	0	\|a Marketing
700	1	#	\|a Hair, Joseph F.
700	#	#	\|a McDaniel, Carl \|d 1941-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=560007
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