New food product development from concept to marketplace

New food product development from concept to marketplace

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Bibliographic Details
Main Author: Fuller, Gordon W.
Format: Book
Published: Boca Raton, FL CRC Press 2011
Edition:3rd ed.
Subjects:
Food > Marketing
Food industry and trade > Technological innovations
Product management > Marketing
New products > Marketing
Food > Research
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xix, 487 p. ill. 25 cm
Bibliography:Includes bibliographical references and index
ISBN:1439818649
9781439818640 (hbk.)

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