STRATEGIC MANAGEMENT A COMPETITIVE ADVANTAGE APPROACH
In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy t...
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
Pearson Education
2015
©2015 |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Strategic management concepts and cases : a competitive advantage approach