Marketing the 21st century library the time is now

Marketing the 21st century library the time is now

Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research assistance, physical and online holdings, and physical space, so they need to understand what the library offers. Marketing the 21st Century Library systematically and co...

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Bibliographic Details
Main Author: Lucas-Alfieri, Debra (Author)
Format: Book
Language:English
Published: Oxford Chandos Publishing 2015
Subjects:
Libraries > Marketing
Information services > Marketing
Online Access:Click Here to View Status and Holdings.
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