Project Marketing Beyond Competitive Bidding

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Bibliographic Details
Main Authors: Cova, Bernard, Ghauri, Pervez N. (Author), Salle, Robert (Author)
Format: Unknown
Language:English
Published: Chichester, West Sussex, England John Wiley & Son sLtd 2002
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Description
Physical Description:x, 223 pages illustration 25 cm
Bibliography:Includes bibliographical references (p. [215]-219) and index
ISBN:9780471486640