Strategic market plan a manual for consumer products and services incorporating social media platform

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Bibliographic Details
Main Author:	Yap, Chee Keong 1955- (Roger)
Format:	Book
Published:	Petaling Jaya, Selangor Leeds Publications (M) Sdn. Bhd. 2015
Subjects:	Marketing > Management Consumer behavior
Online Access:	Click Here to View Status and Holdings.
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001	wils-557037
020	#	#	\|a 9789833794980 (pbk.)
040	#	#	\|a ITMB
090	0	0	\|a HF5415.13 \|b .Y37 2015
100	1	#	\|a Yap, Chee Keong \|d 1955- \|q (Roger)
245	1	0	\|a Strategic market plan \|b a manual for consumer products and services incorporating social media platform \|c Yap Chee Keong
260	#	#	\|a Petaling Jaya, Selangor \|b Leeds Publications (M) Sdn. Bhd. \|c 2015
300	#	#	\|a xii, 183 p. \|b ill. \|c 22 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Consumer behavior
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=557037
998	#	#	\|a 00260##a003.5.1\|\|00260##b003.5.1\|\|00260##c003.5.1\|\|00300##a003.5.1\|\|00300##b003.5.1\|\|00300##c003.5.1\|\|