Strategic market plan a manual for consumer products and services incorporating social media platform

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Bibliographic Details
Main Author: Yap, Chee Keong 1955- (Roger)
Format: Book
Published: Petaling Jaya, Selangor Leeds Publications (M) Sdn. Bhd. 2015
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Description
Physical Description:xii, 183 p. ill. 22 cm
Bibliography:Includes bibliographical references and index
ISBN:9789833794980 (pbk.)