Design thinking new product development essentials from the PDMA

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Bibliographic Details
Other Authors: Luchs, Michael 1968-, Swan, Scott 1962-, Griffin, Abbie
Format: Book
Published: Hoboken, New Jersey John Wiley & Sons 2016
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781118971802 (hbk.) 
040 # # |a UMI  |d ITMB 
090 0 0 |a TS171  |b .D4695 2016 
245 0 0 |a Design thinking  |b new product development essentials from the PDMA  |c edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin 
260 # # |a Hoboken, New Jersey  |b John Wiley & Sons  |c 2016 
300 # # |a xvii, 431 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Product design 
650 # 0 |a Critical thinking 
650 # 0 |a Creative ability in business 
700 1 # |a Luchs, Michael  |d 1968- 
700 # # |a Swan, Scott  |d 1962- 
700 # # |a Griffin, Abbie 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=556973 
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