Stunning advertising
Stunning Advertising is a hard-hitting book on publicity. Remember the shock of the Benetton campaigns some years ago, those posters which presented uncompromising images opposing AIDS, hunger, racism? That was the idea behind this book.
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Singapore
Page One
2008
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000nam a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-553960 | ||
| 005 | 202011315257 | ||
| 008 | t2008 SI ag| |#000 ##eng#D | ||
| 020 | # | # | |a 9789812457288 |q Paperback |
| 020 | # | # | |a 9812457283 |q Paperback |
| 040 | # | # | |a AU@ |b eng |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HF5823 |b .C35 2008 |
| 100 | 1 | # | |a Camara, Eva Minguet |e author |
| 245 | 1 | 0 | |a Stunning advertising |c Eva Minguet Camara |
| 264 | # | 1 | |a Singapore |b Page One |c 2008 |
| 300 | # | # | |a 189 pages |b illustrations (chiefly color) |c 25 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 500 | # | # | |a First published by: Instituto Monsa De Ediciones, Barcelona 2008 |
| 520 | # | # | |a Stunning Advertising is a hard-hitting book on publicity. Remember the shock of the Benetton campaigns some years ago, those posters which presented uncompromising images opposing AIDS, hunger, racism? That was the idea behind this book. |
| 650 | # | 0 | |a Advertising |y 21st century |
| 650 | # | 0 | |a Commercial art |y 21st century |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=553960 |
This is advertising