Stunning advertising

Stunning Advertising is a hard-hitting book on publicity. Remember the shock of the Benetton campaigns some years ago, those posters which presented uncompromising images opposing AIDS, hunger, racism? That was the idea behind this book.

Saved in:
Bibliographic Details
Main Author: Camara, Eva Minguet (Author)
Format: Book
Language:English
Published: Singapore Page One 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Stunning Advertising is a hard-hitting book on publicity. Remember the shock of the Benetton campaigns some years ago, those posters which presented uncompromising images opposing AIDS, hunger, racism? That was the idea behind this book.
Item Description:First published by: Instituto Monsa De Ediciones, Barcelona 2008
Physical Description:189 pages illustrations (chiefly color) 25 cm
ISBN:9789812457288
9812457283