INTERNATIONAL BUSINESS An Introduction

INTERNATIONAL BUSINESS An Introduction

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The objective of this book is to assist student in understanding how international business plays out in elementary settings within the perspectives of theories that are still relevant in international trade between countries today. This is an easy to read book written in plain English with lots of...

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Bibliographic Details
Main Authors: Shamsul Baharin Saihani (Author), Nor Lelawati Jamaludin (Author), Syed Ashrene Syed Omar (Author), Nuryusmawati Mohd Yusof (Author), Carol, Teo (Author)
Format: Book
Language:English
Published: Selangor, Malaysia McGraw-Hill (Malaysia) Sdn. Bhd. 2011
Edition:Second Edition
Subjects:
International business enterprises > Management
Globalization
International trade
Online Access:Click Here to View Status and Holdings.
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Description
Summary:The objective of this book is to assist student in understanding how international business plays out in elementary settings within the perspectives of theories that are still relevant in international trade between countries today. This is an easy to read book written in plain English with lots of practical examples.
Physical Description:xii, 180 pages illustrations 26 cm
Bibliography:Includes bibliographical references
ISBN:9789675771354

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