RETAILING MANAGEMENT
Retailing Management's 9th edition places critical and practical emphasis on five exciting new developments in retailing's high tech, global, growth industry: (1) big data and analytical methods for decision making, (2) communicating with customers and enhancing the shopping experience wit...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
New York, NY
McGraw-Hill Education
2014
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| Edition: | NINTH EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Retailing management