Media society industries, images, and audiences
The key theme of this textbook is the reciprocal interplay between media and society: media shapes society, and society shapes media; media creates individuals' reality, but individuals in turn shape the construction of the media. Illustrated throughout with charts, graphs and photographs, M...
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Thousand Oaks, Calif.
Pine Forge Press,
2000
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Edition: | Second edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | The key theme of this textbook is the reciprocal interplay between media and society: media shapes society, and society shapes media; media creates individuals' reality, but individuals in turn shape the construction of the media. Illustrated throughout with charts, graphs and photographs, Media/Society examines issues such as: the economics of the media industry; political influence on media; social inequality and media representation; media audiences and the construction of meaning; and the future of media in a changing global culture. |
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Physical Description: | xx, 399 pages illustrations 25 cm |
Bibliography: | Includes bibliographical references (p. 371-383) and index |
ISBN: | 0761986847 9780761986379 |