The copywriter's handbook a step-by-step guide to writing copy that sells
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York
Henry Holt
2005
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Edition: | 3rd ed. |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-550068 | ||
005 | 2020109104528 | ||
008 | t2005 XXU #g| |#001 ##eng#D | ||
020 | # | # | |a 9780805078046 (pbk.) |
020 | # | # | |a 0805078045 |
040 | # | # | |a ITMB |d DLC |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5825 |b .B55 2005 |
100 | 1 | # | |a Bly, Robert W. |e author |
245 | 1 | 0 | |a The copywriter's handbook |b a step-by-step guide to writing copy that sells |c Robert W. Bly. |
250 | # | # | |a 3rd ed. |
264 | # | 1 | |a New York |b Henry Holt |c 2005 |
300 | # | # | |a axvii, 410 pages |c 20 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references (p. [393]-397) and index |
526 | 0 | # | |b FF226 |5 FF |
526 | 0 | # | |a Penerbitan Media |b Bachelor in Creative Technology(Hons) Creative Industry Management |5 Faculty of Film, Theatre and Animation |
650 | # | 0 | |a Advertising copy |
650 | # | 0 | |a Business writing |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=550068 |
998 | # | # | |a 00250##a002.5.2||00250##b002.5.3||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |