The copywriter's handbook a step-by-step guide to writing copy that sells

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Bibliographic Details
Main Author: Bly, Robert W. (Author)
Format: Book
Language:English
Published: New York Henry Holt 2005
Edition:3rd ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Bly, Robert W.  |e author 
245 1 0 |a The copywriter's handbook  |b a step-by-step guide to writing copy that sells  |c Robert W. Bly. 
250 # # |a 3rd ed. 
264 # 1 |a New York  |b Henry Holt  |c 2005 
300 # # |a axvii, 410 pages  |c 20 cm 
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504 # # |a Includes bibliographical references (p. [393]-397) and index 
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526 0 # |a Penerbitan Media  |b Bachelor in Creative Technology(Hons) Creative Industry Management  |5 Faculty of Film, Theatre and Animation 
650 # 0 |a Advertising copy 
650 # 0 |a Business writing 
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