Marketing financial services
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| Other Authors: | |
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| Format: | Book |
| Published: |
Cambridge, Mass.
Ballinger
1989
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| Series: | The Institutional investor series in finance
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes bibliographical references and index. |
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| Physical Description: | xliii, 225 p. ill. 24 cm |
| ISBN: | 088730298X |
Financial services marketing