Research Methods for Business A Skill-Building Approach

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma...

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Bibliographic Details
Main Authors: Sekaran, Uma (Author), Bougie, Roger (Author)
Format: Book
Published: Chichester, West Sussex John Wiley & Sons Ltd 2013
Edition:SIXTH EDITION
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781119942252  |q paperback 
020 # # |a 9781118527863 (eISBN) 
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100 1 # |a Sekaran, Uma  |e author 
245 1 0 |a Research Methods for Business  |b A Skill-Building Approach  |c Uma Sekaran and Roger Bougie 
250 # # |a SIXTH EDITION 
264 # 1 |a Chichester, West Sussex  |b John Wiley & Sons Ltd  |c 2013 
264 # 4 |c ©2013 
300 # # |a xxi, 423 pages  |b illustrations  |c 24 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
520 # # |a Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran's popular and accessible style of writing, Roger Bougie draws upon his extensive experience of the field to present an up-to-date guide on business research for the aspiring future manager. 
526 0 # |a MGT648  |b BA242  |5 FBM 
526 0 # |a Research Methodology  |b Bachelor of Business Administration (Hons.) Finance  |5 Faculty of Business and Management 
526 0 # |a ENT661  |b BA233  |5 FBM 
526 0 # |a Entrepreneurship Project  |b Bachelor of Business Administration (Hons) Entrepreneurship  |5 Faculty of Business and Management 
526 0 # |a OSM662  |b BA232  |5 FBM 
526 0 # |a Academic Project  |b Bachelor in Office Systems Management (Hons.)  |5 Faculty of Business and Management 
650 # 0 |a Business  |x Methodology  |x Research 
700 1 # |a Bougie, Roger  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=548325