The Coke machine the dirty truth behind the world's favorite soft drink

An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices

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Bibliographic Details
Main Author: Blanding, Michael (Author)
Format: Unknown
Language:English
Published: New York Avery 2010
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Online Access:Click Here to View Status and Holdings.
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Description
Summary:An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices
Physical Description:375 pages 24 cm
Bibliography:Includes bibliographical references (p. [359]-367) and index
ISBN:9781583334355 (pbk.)