Inside book publishing

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Bibliographic Details
Main Author: Clark, Giles N (Author)
Other Authors: Phillips, Angus 1961-
Format: Book
Language:English
Published: New York Routledge 2014
London
Edition:5th ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
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Table of Contents:
  • The development of modern trade publishing
  • Publishing for educational, academic and professional markets
  • The characteristics of the main publishing sectors
  • Creating and protecting value in publishing
  • The author
  • Commissioning
  • The author contract and editorial development
  • Design and production
  • Marketing
  • Sales and distribution
  • Rights sales
  • The sales channels for books in the UK
  • Getting into publishing.