Consumer Behaviour
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
Shah Alam, Selangor
Oxford University Press
2015
|
| Series: | Revision Series
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-542116 | ||
| 005 | 2023228111314 | ||
| 020 | # | # | |a 9789834713836 (pbk.) |
| 040 | # | # | |a ITMB |
| 090 | 0 | 0 | |a HF5415.2 |b .P88 2015 |
| 100 | 1 | # | |a Putit, Lennora |
| 245 | 1 | 0 | |a Consumer Behaviour |c Lennora Putit, Kenny Teoh Guan Cheng, Amily Fikry |
| 260 | # | # | |a Shah Alam, Selangor |b Oxford University Press |c 2015 |
| 300 | # | # | |a xiv, 177 pages |b illustrations |c 25 cm. |
| 490 | 1 | # | |a Revision series |
| 504 | # | # | |a Includes bibliography and index |
| 526 | 0 | # | |a MKT535 |b BA233 |5 BM |
| 526 | 0 | # | |a Understanding Consumer |b Bachelor of Administration (Hons.) Entrepreneurship |5 Faculty of Business and Management |
| 650 | # | 0 | |a Marketing research |
| 700 | 1 | # | |a Amily Fikri |
| 700 | # | # | |a Cheng, Kenny Teoh Guan |
| 830 | # | 1 | |a Revision Series |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=542116 |
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Consumer behaviour