Advertising critical approaches

Saved in:
Bibliographic Details
Main Author: Wharton, Chris
Format: Book
Language:English
Published: Abingdon, Oxon ; New York, NY : Routledge, 2015.
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000cam a2200000 i 4500
001 wils-539241
005 201602011400
008 150512s2015 enk b 001 0 eng
020 # # |a 9780415535229 (hardback) 
020 # # |a 9780415535236 (pbk.) 
020 # # |z 9780203393147 (ebook) 
040 # # |a DLC  |b eng  |d ITMBDLC  |e rda 
090 0 0 |a HF5823  |b .W43 2015 
100 1 # |a Wharton, Chris 
245 1 0 |a Advertising  |b critical approaches  |c Chris Wharton ; with a political economy of advertising chapter by Jonathan Hardy 
260 # # |a Abingdon, Oxon ;  |a New York, NY :  |b Routledge,  |c 2015. 
300 # # |a x, 228 pages  |c 26 cm 
336 # # |a text  |b txt  |2 rdacontent 
337 # # |a unmediated  |b n  |2 rdamedia 
338 # # |a volume  |b nc  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
650 # # |a Advertising 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=539241 
998 # # |a 00250##a00J.4.1||00250##b00J.4.1||00255##a00J.4.1||00260##a00J.4.1||00260##a002.8.2||00260##b00J.4.1||00260##c00J.4.1||00264#1a00J.4.1||00264#1b00J.4.1||00300##a00J.4.1||00300##b00J.4.1||00300##c00J.4.1||00500##a00J.4.1||00502##a00J.4.1||00520##a00J.4.1||00520##b00J.4.1||00538##a00J.4.1||00546##a00J.4.1||00730##a00J.4.1||00730##d00J.4.1||00730##f00J.4.1||00730##n00J.4.1||00730##p00J.4.1||