Employer brand management practical lessons from the world's leading employers

Employer brand management practical lessons from the world's leading employers

Attract, recruit, and retain the very best with a strategic employer brand From one of the world's leading pioneers in the employer brand discipline and author of the first book on the subject The Employer Brand, comes the long-awaited practical follow-up Employer Brand Management. Talented, mo...

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Bibliographic Details
Main Author: Mosley, Richard 1964- (Author)
Format: Book
Language:English
Published: Chichester, West Sussex, United Kingdom Wiley [2014]
Subjects:
Branding (Marketing)
Corporate culture
Personnel management
Corporate image > Recruiting
Employees > Recruiting
Online Access:Click Here to View Status and Holdings.
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