The economics of advertising
Saved in:
Main Author: | |
---|---|
Format: | Book |
Published: |
London
Routledge
2013
|
Series: | Routledge library editions : Advertising
v. 12 |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000n a2200000 a 4501 | ||
---|---|---|---|
001 | wils-537868 | ||
020 | # | # | |a 9780415637497 (set) |
020 | # | # | |a 9780415818032 (v. 12) |
040 | # | # | |a ITMB |
090 | 0 | 0 | |a HF5821 |b .T39 2013 |
100 | 1 | # | |a Taylor, Frederic Wilfred |
245 | 1 | 4 | |a The economics of advertising |c F. W. Taylor |
260 | # | # | |a London |b Routledge |c 2013 |
300 | # | # | |a 248 p. |b ill. |c 24 cm |
490 | 1 | # | |a Routledge library editions : Advertising |v v. 12 |
500 | # | # | |a This edition published in 2013 by Routledge |
500 | # | # | |a Original edition published in 1934 by George Allen & Unwin Ltd |
650 | # | 0 | |a Advertising |
650 | # | 0 | |a Advertising |x Economic aspects |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=537868 |
964 | # | # | |c BOK |d OS |
964 | # | # | |c OS |d OS |
964 | # | # | |c BOK |d OS |
998 | # | # | |a 00260##a002.17.2||00260##b002.17.2||00260##c002.17.2||00300##a002.17.2||00300##b002.17.2||00300##c002.17.2||00500##a002.17.2||01500##a002.17.2|| |