The economic implications of advertising

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Bibliographic Details
Main Author: Firestone, Otto Jack 1913-
Format: Book
Published: London Routledge 2013
Series:Routledge library editions : Advertising v. 11
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Description
Item Description:Original edition published in 1967 by The Ronald Press Company
This edition published in 2013 by Routledge
Physical Description:xiii, 210 p. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780415818025 (hbk. : v. 11)
9780415637497 (set)