Multimedia making it work

This thoroughly revised and updated full-color text covers the most current multimedia tools, techniques, and technologies, including Web and mobile content design and deliveryMultimedia: Making It Work, Eighth Edition teaches fundamental multimedia concepts and shows you the process of managing mul...

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Bibliographic Details
Main Author: Vaughan, Tay (Author)
Format: Unknown
Language:English
Published: New York McGraw-Hill Education 2014
Edition:9th ed
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Summary:This thoroughly revised and updated full-color text covers the most current multimedia tools, techniques, and technologies, including Web and mobile content design and deliveryMultimedia: Making It Work, Eighth Edition teaches fundamental multimedia concepts and shows you the process of managing multimedia production. Beginning with the essential multimedia building blocks of text, images, sound, animation, and video, the book educates you on the business of making multimedia. Project planning, costs, design, production, talent acquisition, testing, and delivery are also covered. Discussions of the most up-to-date technologies run throughout the chapters, with coverage of Multimedia Messaging Service (MMS), the architecture for multimedia content delivery used in mobile devices. Lab projects have been updated with applications of multimedia on the Web, such as shooting videos on a cell phone and uploading the results to websites. Both Windows and Mac environments are covered. Starting with this edition, software tools will be drawn from Open Source and shareware. Each chapter of the text focuses on highlighted learning objectives and includes chapter summaries, key term lists, end-of-chapter quizzes, and lab projects.
Item Description:Includes index
Physical Description:486, 66 pages : illustrations 23 cm
ISBN:0071832890
9780071832885