The new rules of sales and service how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business
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Main Author: | |
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Format: | Book |
Published: |
Hoboken
Wiley
2014
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-536675 | ||
020 | # | # | |a 9781118827857 (hbk) |
040 | # | # | |a ITMB |
090 | 0 | 0 | |a HF5438.25 |b .S36 2014 |
100 | 1 | # | |a Scott, David Meerman |
245 | 1 | 4 | |a The new rules of sales and service |b how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business |c David Meerman Scott |
260 | # | # | |a Hoboken |b Wiley |c 2014 |
300 | # | # | |a xi, 259 p. |c 24 cm |
500 | # | # | |a Includes index |
650 | # | 0 | |a Selling |
650 | # | 0 | |a Big data |
650 | # | 0 | |a Customer services |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=536675 |
998 | # | # | |a 00260##a00J.4.1||00260##b00J.4.1||00260##c00J.4.1||00300##a00J.4.1||00300##b00J.4.1||00300##c00J.4.1||00500##a00J.4.1|| |