Only Graphic Design Influence on the visual design

• Other Authors: Minguet, Josep Maria (Editor)
• Format: Book
• Language: English
• Published: Barcelona Monsa 2013
• Subjects: Commercial art; Graphic arts
• Online Access: Click Here to View Status and Holdings.
• Item Description: Includes index
• Physical Description: [10], 208 pages illustrations, colour 24 cm.
• ISBN: 9788415829362

Corporate Image is one of the factors that is considered fundamental within different organizations, and that she doesn't always take care of herself as she deserves. This book focuses on the importance of graphic design for the decision business like using typography and image to create authentic references. Cases like Apple, Coca-Cola, Louis Vuitton, Vueling, Vogue and many others perfectly illustrate that work of identifying the brand with the product. We collect the latest trends that frame the identity visual of hotels, stationery, packaging, the influence of promotions, events, etc.