Loyalty 3.0 how big data and gamification are revolutionizing customer and employee engagement

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Bibliographic Details
Main Author:	Paharia, Rajat
Format:	Book
Published:	New York McGraw-Hill 2013
Subjects:	rand loyalt > Marketing > Management rganizational behavio > Brand loyalty orporate cultur > Corporate culture arketing > Organizational behavior > Managemen ustomer relation > Customer relations
Online Access:	Click Here to View Status and Holdings.
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