multinational management A Strategic Approach

• Main Authors: Cullen, John B. 1948- (John Brooks) (Author), Parboteeah, K. Praveen (Author)
• Format: Book
• Language: English
• Published: Australia SOUTH-WESTERN CENGAGE Learning [date of publication not identified]
• Edition: 6e
• Subjects: International business enterprises > Management
• Online Access: Click Here to View Status and Holdings.

In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a...

Table of Contents:

• 1. Multinational management in a changing world
• 2. Culture and multinational management
• 3. The institutional context of multinational management
• 4. Managing ethical and social responsibility challenges in multinational companies
• 5. Strategic management in the multinational company : content and formulation
• 6. Multinational and entry-mode strategies : content and formulation
• 7. Small businesses and international entrepreneurship : overcoming barriers and finding opportunities
• 8. Organizational designs for multinational companies
• 9. International strategic alliances : design and management
• 10. Multinational e- commerce : strategies and structures
• 11. International human resource management
• 12. HRM in the local context : knowing when and how to adapt
• 13. International negotiation and cross-cultural communication
• 14. Motivation in multinational companies
• 15. Leadership and management behavior in multinational companies