multinational management A Strategic Approach
In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Australia
SOUTH-WESTERN CENGAGE Learning
[date of publication not identified]
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| Edition: | 6e |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. |
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| Physical Description: | xxviii, 736 pages illlustrations 26 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9781285094946 |
multinational management A Strategic Approach