Perspectives on brand management

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Bibliographic Details
Other Authors: Mark Uncles
Format: Book
Published: Australia Tilde Univ. Press 2011
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 0 0 |a Perspectives on brand management  |c Mark D Uncles 
260 # # |a Australia  |b Tilde Univ. Press  |c 2011  |u stralia 
300 # # |a vi, 318 p.  |b ill.  |c 25 cm  |i , 318 p. 
504 # # |a Includes bibliographical references and index  |n cludes bibliographical references and index 
650 # 0 |b rand name products  |a Brand name products  |x Managemen 
650 # 0 |b rand name products  |a Brand name products  |x Study and teaching (Higher 
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