The Routledge companion to advertising and promotional culture

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Bibliographic Details
Main Author:	Matthew P. McAllister
Other Authors:	West, Emily, McAllister, Matthew P.
Format:	Unknown
Published:	New York Routledge 2013
Subjects:	dvertisin randing (Marketing > Advertising ocial medi > Branding (Marketing)
Online Access:	Click Here to View Status and Holdings.
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100	#	#	\|m atthew P. McAllister \|a Matthew P. McAllister
245	1	0	\|a The Routledge companion to advertising and promotional culture \|c Edited by Matthew P McAllister, Emily West
260	#	#	\|a New York \|b Routledge \|c 2013 \|e w York
300	#	#	\|a xix, 464 p. \|b ill. \|c 26 cm \|i x, 464 p.
504	#	#	\|a Includes bibliographical references and index \|n cludes bibliographical references and index
650	#	0	\|a dvertisin
650	#	0	\|b randing (Marketing \|a Advertising
650	#	0	\|s ocial medi \|a Branding (Marketing)
700	#	#	\|m cAllister, Matthew P. \|a West, Emily
700	#	#	\|w est, Emily \|a McAllister, Matthew P.
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